Thursday, August 11, 2011

Viral Video Blogging: What Is It?

If you are running your own online business, it is very necessary that you get yourself immersed with the countless of Internet marketing tips and strategies to boost your business. For one, think about the concept of viral video blogging which has fast become deemed as the future of Internet Marketing.

Promotional videos are produced to create awareness about the product. They are shared in the various social networks as well as the several popular sharing sites or hosts such as comScore, YouTube and Video Metrix.

What is more, you may want to also reflect on the following information about viral video blogging so that you may gain better understanding about this business strategy and thereby, be able to implement it to your business.

What Are Video Blogs, In The First Place?

Well, video blogging is all about producing blog videos to promote a certain product or service. The materials are distributed or shared through the various social media online and the different video sharing hosts that can capture about 1 billion of viewers each day.

These are non-advertorial videos with the main goal of increasing customer awareness.

The Works Of Viral Marketing

Viral video blogging works in a way wherein the blog videos you upload are shared between networks and among people. There is no doubt that a fascinated viewer will share the video blog he has watched and liked to many of his friends. And since they are friends, it is most likely that each of those friends will also like the same video blog and do the same thing of spreading it to their other friends.

There takes place a viral activity of downloading the blog videos to the iPods and laptops and eventually passing them on to their peers, families and colleagues.

Guaranteed Economical

What is more, viral video blogging will not cost you much to come up with your own blog videos to upload. You can simply use your digital camera to take photos and videos which you may use to upload for your blog videos.

You will not even be required to have some knowledge on Photoshop or on the basics of video editing since they are not at all necessary in achieving effective viral marketing. Just make sure that you do not over do your video. Viewers prefer watching those that will capture their interests and will hold them for only about 30 seconds or less.

Tuesday, August 2, 2011

How To Optimize Your YouTube Views To Increase Search Engine Rankings

Online video creation does not only consist of shooting, editing and uploading your video to YouTube. If you want it to rank in the search engines and in YouTube, you must optimize it. Inside this article, I am going to give some online video tips for SEO to boost your ranking.

There are many ways to optimize your video. Once you do it correctly, you will be way ahead of the others who missed the important factors for increasing search engine rankings.

The first thing to optimize is your Video Title. You should include the keyword in your video title. If you were the one searching for videos to watch, what would you type in the search engine? This is one way to consider when deciding on the title.

The next thing to optimize is the Video Description area. Always include your website URL here – that is a no-brainer. That is an instant backlink. Remember also that the link that you provide in there should be clickable. Make sure that you append http:// before your web address. Also, don’t forget to include your keywords in the description area; that will truly help you rank better in the search engine.

Tags are also another powerful feature in your YouTube video. You can actually use as tags the keywords that you want to rank for so that when someone types in words that match any of your tags, there is a better chance for your video to rank higher in the search engine results page.

The most important thing to remember in optimizing your video is your content. In SEO, content is king. You should always provide high quality content to your subscribers and viewers. If your content will be useful for them and their business, they will always look forward to more videos from you.

As you do master these YouTube search engine optimization techniques, your efforts will pay off in no time and you will become an expert on how to increase your views on YouTube.

So there go all the important online video marketing techniques that you need to know in order to optimize your videos and get the page rankings you desire.